Personalization in Motion: Making Every Attendee Journey First-Class
Mallory from Southwest shares how her team uses Swoogo to craft seamless, personalized experiences. From custom visibility settings that tailor websites and emails based on registration type, to magic links that simplify follow-up actions like photo uploads, Mallory covers how she showcases practical ways to create a seamless attendee journey at every stage.
Mallory Pyles
Mallory’s team at Southwest Airlines focuses on the development and growth of their leaders and employees through virtual, hybrid, and in-person events. She hones in on delivering an excellent attendee experience while sharing valuable, elevated content, making way for continuous and transformational growth. As a Gallup-certified Clifton Strengths Coach, she loves to see people reach their full potential.
Companywide Events Consultant
Southwest Airlines
Mallory’s team at Southwest Airlines focuses on the development and growth of their leaders and employees through virtual, hybrid, and in-person events. She hones in on delivering an excellent attendee experience while sharing valuable, elevated content, making way for continuous and transformational growth. As a Gallup-certified Clifton Strengths Coach, she loves to see people reach their full potential.