The Future of AI in Events

Grab a seat and join Swoogo’s CTO, Mike Olivieri, and Principal Product Manager, Shawn Bruce for an open conversation on how AI is changing the event landscape. This isn’t a presentation—it’s a chance to learn from each other. We’ll explore how planners and marketers are already weaving AI into their event workflows, what’s working (and what’s not), and where the biggest opportunities lie. Together, we’ll discuss best practices, share experiences, and look ahead at how AI might reshape the way we plan, market, and deliver events in the future. This is your opportunity to bring ideas, ask questions, and join in a collaborative discussion with peers who are navigating the same exciting changes.

Shawn Bruce
Principal Product Manager
Swoogo

Shawn Bruce is an event enthusiast with a knack for turning complex ideas into seamless experiences. Armed with a unique blend of experience managing and scaling event technology and processes for a world-class Entertainment company, a passion for storytelling, and an unwavering curiosity, he’s spent his entire career thinking about events that don’t just capture attention but create return for users and attendees alike. Whether he’s diving deep into analytics or crafting innovative strategies, Shawn knows how to connect the dots between marketing and events.
Mike Olivieri
CTO
Swoogo

Mike Olivieri is the CTO at Swoogo, leading product and engineering since late 2023. Previously, as CTO at Articulate, a unicorn SaaS company, he led product through its evolution into the world’s No. 1 creator platform for workplace learning used by every Fortune 100 company. Mike is passionate about building great products and amazing teams.