Sarina is the Director of Strategic Global Events & Experiences at Procore and a seasoned event marketing strategist with over 15 years of experience transforming corporate objectives into high-impact in-person and digital experiences. With a background spanning leadership roles at NCR Voyix, OneTrust, and VMware, she specializes in scaling flagship conferences, executive engagement, and global programs for audiences of up to 50,000+, leveraging event technology and analytics to drive multi-million-dollar pipeline growth and accelerate deal cycles. Based in Atlanta, Georgia, Sarina also serves on the Corporate Event Marketers Association (CEMA) Advisory Board.