MONDAY, NOVEMBER 3

6:00pm – 9:30pm

Uncon Kickoff, brought to you by BW Events Tech.

TUESDAY, NOVEMBER 4

9:30am – 5:30pm

Prepare to be inspired, challenged, and fed. You'll hear about Swoogo's product innovation, learn from some of the best event pros in the biz, and have time to actually network (IYKYK). We're currently ironing out the deets, so stay tuned for more specifics!

5:30pm – 9:00pm

Hope you're wearing your dancing shoes, because it's time to "laissez les bons temps rouler!"

WEDNESDAY, NOVEMBER 5

9:00am – 1:00pm

You're going to want to bust out your notebook for tactical tips from real users. And yes, some of those tips are about AI.

2:00pm – Evening

Our partners are taking y'all on a NOLA experience of your choice. Think: tours of the French Quarter, ghost lore, and an ATS-sponsored swamp tour!


After your tour, take the evening to explore local culinary delights (and maybe a Hurricane at Pat O'Brien's) with one of your new event friends.

THURSDAY, NOVEMBER 6

9:00am – 1:00pm

Those new and next announcements you heard about on Wednesday? 👀 Well, now it's time to get your hands dirty with your choice of breakouts.

Product Breakout

Buckle Up: From Zero to Event in Minutes

Spin up events in minutes (yes, really) with Swoogo’s new product for field marketers.

Shawn Bruce, Principal Product Manager
Product Breakout

Lights, Camera, Stream: Host Webinars on Swoogo

Now launch broadcast-quality webinars that wow, directly in Swoogo.

Jessica Fields, Director of Engineering
PRODUCT BREAKOUT

Your Event, in Their Pockets: Meet Swoogo’s New Mobile Event App

Keep attendees engaged, informed, and connected with Swoogo’s new event app.

Jake Albers, Marketing Specialist
Product Breakout

From Data to Decisions: Master Analytics and Reporting in Swoogo

Track what matters, report smarter, and uncover trends and ROI across your events.

Ahmed Gewiley, Enterprise CSM

People →
The Human Layer

Real support. Real stories. Real-time connection.

This isn’t panels and posturing. It’s people helping people. We’re making space for spontaneous think tanks, peer-led sessions, and “you had to be there” conversations that don’t fit on a slide. You’ll leave with good energy and new ideas.

Platform →
The Product Layer

Less fluff, more “wait—you can do that?”

We’re putting Swoogo’s power on display, with hands-on workshops and deep-dives that show you how to use the product to deliver actual, scalable hospitality. Think fewer feature tours, more aha moments.

Possibilities →
The Insight Layer

Beyond the dashboard and between the numbers.

We’re talking about insight that feels helpful. That shows you what’s working, what’s not, and what’s next. From real-world AI use cases to radical personalization strategies, this is where we shift from reporting to revealing. Using the right data, the right way.