Swoogo Unconventional (IRL) 2025
Swoogo Unconventional (IRL) 2025
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ReThink First Unlocks Actionable Event Insights with Swoogo Reporting

Michael Letendre
RethinkFirst

Join us for a live session with two-time Swoogo power user and current Head of Marketing Operations at RethinkFirst, Michael Letendre. He’ll share how his team turns event reporting into real business growth—proving ROI, driving alignment, and building stronger internal buy-in. You’ll learn how to measure engagement before, during, and after events; connect tools like SFDC, HubSpot, and BI platforms; and apply a “crawl, walk, run” approach to deepen integrations and scale your impact.

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